Liberal Democrats at North Yorkshire County Council are calling on the county’s coastal MPs to support a campaign to promote British seaside holidays.

The hotel chain Travelodge has launched a “Save Our Seaside” campaign. They hope to open 55 new hotels in seaside locations and say this will create 1000 jobs.

Two Lib Dem MPs representing seaside towns, John Pugh (Southport) and Norman Lamb (North Norfolk) have submitted an Early Day Motion (EDM 2122) to the House of Commons congratulating the company on its scheme.

Whitby Lib Dem Councillor Rob Broadley is urging the county’s two coastal MPs to sign the EDM.

Councillor Broadley commented:

“Revitalising our seaside towns is not something any one organisation can do. It will require a partnership of business, central and local government and individuals as consumers. Travelodge clearly realise this.”

“The Yorkshire coast is rightly famed for its beauty, so we need to promote the towns of Whitby, Scarborough and Filey as places where people can come to enjoy it.”

“I hope that our North Yorkshire coastal MPs Robert Goodwill and John Greenway will appreciate what Travelodge are trying to do and sign the EDM.”